The example: 2 rooms, 55 m², good location
Take a typical two-room flat in Eimsbüttel: 55 m², well maintained, well connected. A long-term let would bring in around €1,100 cold rent per month.
The short-term rental calculation
With a realistic average rate of €110 per night and 70% occupancy, you get:
- Revenue: approx. €2,300 per month
- Platform fees (approx. 15%): −€345
- Cleaning & linen (partly covered by guests): −€150
- Utilities, electricity, internet: −€250
- Wear & reserves: −€100
Result: around €1,450 net — roughly 30% more than a long-term let, with full flexibility for personal use.
What can tip the calculation
Honesty matters: poor photos, slow communication and static prices quickly push occupancy below 50% — then the effort isn't worth it. The legal side (housing protection law) also needs to be settled before you start.
Conclusion
An Airbnb in Hamburg is worth it — when it is run professionally. The difference between a mediocre and an optimised rental is often several hundred euros per month. That is exactly the gap we close: in a free initial consultation we run the numbers for your property individually.